Market Strategy, Liquid Staking and Startups with Valerie Tetu

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9 February 2023

47 mins 44 secs

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About this Episode

This episode of the #citizenweb3 podcast features Valerie Tetu Go-to-Market & Marketing Strategist at Lido Finance - DeFi's leading suite of Liquid Staking protocols and assets across multiple networks, including Cosmos and Ethereum.

Lido Finance enables users to earn Proof-of-Stake rewards without compromising access to the liquidity of their funds. The Lido protocol issues its native Liquid Staking Assets to stakers on a 1:1 basis that can be used in composable DeFi strategies to earn additional rewards.

We spoke to Valerie about Lido and:
  • Entrepreneurship and how to find and fill a need in the market
  • DeFi
  • Liquidity as a driving force for economics
  • How liquid staking works
  • Risks of liquid staking
  • The plans to allocate voting rights and dilute the power of validators
  • How to onboard new users using empathy and need
  • Personal Philosophy and aligning it with the projects that we are involved with
  • Public Good
  • Record Keeping stuck in the past for legal and medical businesses, where data storage, indexing and security are key
  • The semantics around pegged assets vs backed assets
  • Startups
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